July 11th, 2007 
What’s up guys.
So unfortunately ASE has come to and end, but it was awesome and Derek and I had a blast. To anybody that has never been to a summit before, definitely invest into the next one (Vegas ‘08), it’s worth WELL over what you pay.
I’ll quickly go over what the rest of the summit was like for those of you who enjoyed reading my experience at my first summit.
Monday Night
Since I left of Monday in the afternoon, I’ll pick up at nightfall. Azoogle took me, Derek, and another publisher Steve out to dinner at a great resturant. Food was amazing, and they paid the tab…can’t complain. Went to a couple smaller parties (Jamster was one and I think Pepperjam sponsored the other), then headed off to the big Copeac/WickedFire bash at mansion.
Tuesday
Last day of the seminars, and they were alright. There’s a lot to talk about, but the highlight seminar for me was the last seminar given by Kris at PepperJam. Tuesday night was great as well, we went to the restaurant at the summit hotel. Got to dine with some great people including Amit and Felix Leshno. Checked out the party at the pool where they gave away prizes, then for the rest of the night hung out with friends and one of the affiliate managers from NeverBlue.
Today/Overall Wrapup
Today was just a relaxing day. Went out to the beach, went around town a little, hung out with some guys I met up here, and relaxed. All in all, Aff Summit was great for so many reasons. The networking everybody talks about from these events is so true and so unbelievable. It’s also great to be able to really put faces with names and have some face-to-face conversations. Meeting new friends in the industry is also an awesome thing as well.
What I Recommend For Those Wanting to Go To Their First Summit
1) Business cards. Even if you’re just an affiliate with no real business, get biz cards made. Everyone assumes you have them, so don’t be without them. Plus without business cards, you’ll have to do something like slap the person in the face to get them to remember you.
2) Read blogs and know big affiliates. Most people going to their first summit want to hang out with Shoemoney or start a conversation with a big affiliate. It’s so easy to do it (they’re just normal people, you could be there in 14 months and you wouldn’t think you were any different), and even easier if you follow their blog (if they have one).
3) Keep a notepad in your pocket. You never know when you’ll hear (or overhear LOL) a tip coming from somewhere. I’ve been at parties with a group, and I here a group behind me and I hear someone talking to the guy with him and softly saying “…yeah I’m making a killing on _______, it’s a great offer”. If something like that happens, whip out the notepad and jot it down (especially if you’re drunk and will forget it the next day). I wrote down a ton of little snippets I heard, things that get best ctr, hot offers, etc.).
4) Pay attention at seminars. Seminars are school that will actually give you knowledge to make a lot of money - not like traditional school. So while you’re still paying money, you actually get a return on the investment. Some seminars aren’t really that helpful, but just go to every one you can and take notes. I’ve learned a good amount of small tips here and there for them.
5) Bring cash…and lots of it. If you were anything like me, you’ll find yourself dishing money left and right all day on tips. Taxi drivers, drinks (expensive drinks), dinners (expensive dinners), those bathroom dudes, everyone. Alright I didn’t tip the bathroom dude but I was in a hurry. Point being, always have some cash on you. Don’t carry $5,000 in cash, but always have a few hundred in there.
6) Millionaires are real people too. I touched upon it in an earlier point, but I want to expand a little. I think there’s a big misconception in well-known big affiliates. They’re awesome people and awesome marketers (most better than me), but they’re not any different from you. The only difference is that they have some more experience in the field. So if you want to talk to somebody, just go up and introduce yourself. I’ve never met Shoemoney before, but the first night Derek and I just saw him hanging out in front of the hotel. He mentions he’s hungry, so we go and ask him to get something to eat. It was a good dinner, we had some good conversation, but I didn’t ask him to let me buy stock in AuctionAds or something lol, we just hung out. I would have asked any other Joe out there to go get something to eat, just to hang out and talk to other people in the industry. So if you see somebody you’d like to meet, just go up and start talking to them.
7) Make extra luggage space. If you’re a t-shirt whore like me, you’ll wind up with almost 20 extra t-shirts on the flight home. So make sure you find a place to stuff them all. Luckily I won some luggage and an iPod from the Azoogle booth (woooot Audrey, Erin, Chantelle, Adam, everybody you guys rock), so I got to stuff all my shirts in there.
Really explore other networks. I know a lot of you guys are stuck using just 1 or 2 networks, but if you really go around to all the booths and talk to everyone, it really opens your eyes up. Not to leave the networks you’re with now or do any less with them, but another network might have an exclusive offer that you may end up killing.
9) Follow-up with relationships. Unless you’re a hermit, when you go to Affiliate Summit, you’re going to create the foundation to a lot of relationships, both business and personal. It’s partially your job to keep those relationships alive and growing (moreso your job if they’re someone who deals with tons of people and can’t keep track of everything to remember to email you or something). If you really expand upon the relationships you started, good things can come from it.
10) Put that sh*t to action. You will have learned a ton, and will have seen that making a lot of money online really isn’t that hard. So right away take what you learned, and start building new campaigns with it. Don’t give yourself ANY chance to be lazy and start slacking, just get out there and do things.
Alright that’s enough for me right now, it’s 4am and I have to get up in 4 hours so I need some sleep. Affiliate Summit was awesome, and everybody thinking about it should go to the next. Derek actually scored 2 free passes for us next time, so I’ll definitely be there.
Any questions or anything, just drop a comment here or email me at surnova@gmail.com.
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