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Besides Your Affiliate Offer How Can You Make Money - Part Two

September 27th, 2008 Derek

Hey guys, this is the second post of my series I’m doing on ways that you can make money from your affiliate landing pages, sites, etc besides just from whatever affiliate offer you are promoting.  This series hopes to not only increase your income, but also open your eyes to realize there are many ways to “scale” a campaign or niche besides just more traffic!

You should always be experimenting on ways to increase profits from the same amount of visitors!  It’s part of your split testing you should be doing!  Just split testing landing pages, ads, etc isn’t enough!  You must test everything!!!  Of course, each of these topics (ideas) I touch on during this series may or may not work for you and you must realize that it’s up to you to do the testing for each niche.

Anyways, now that I’ve said that, I want to go ahead and move into the topic of today’s blog post and that is contextual advertising.  When I say contextual advertising I’m talking about programs like Google Adsense, AuctionAds, etc.  Basically I mean any program that will allow you to get ads on your site that are related to your niche.  Some work better for certain niches, so again, it’s up to you to test! (Don’t you love all the testing that is involved in affiliate marketing?)

So how could you incorporate these types of ads into your landing pages or sites?  Well, it’s quite simple really…

When you create your affiliate sites, you should be including articles that are related to your niche in order to help increase visitors via organic traffic and also to help improve your quality score and raise it for pay per click traffic.  Not only should you have articles that you started the site with, but you should also be adding fresh content weekly (in my opinion).  If you’re doing this, then before long you’ll have tons of articles on your site.

Now you may very well have a couple banners, buttons, or links going to the offer page from these articles and those might do well, but why couldn’t you also include some adsense ads or auctionads (if you’re promoting a product) within the articles or at the end for those people that may come to your site via organic traffic and not follow through to the offer page?

Now like the newsletter signup issue, using this method can very well and probably will lower your conversion rate on your offer.  Although, again if you remember what I said in the first article, the goal is to make up for the loss in conversion rate to the offer by making more than what you’d lose from the lower conversion rate.  This may not work in all niches just like the newsletter signup may not work in all niches.

What are some different ways you could test doing this without hurting your conversion rate?

  • Try adding the Ads only on article pages, not on your main landing pages!
  • Try placing the Ads away from the top of the page, either the middle or the bottom only!
  • Try different Ad programs, Adsense, AuctionAds, Direct Ad Sales, etc.
  • Make sure to blend all ads as best as possible!
  • Instead of on all article pages, maybe only place them on article pages you know receive a lot of organic traffic or article pages that have a low conversion rate to the offer page.

Hopefully this series is getting your brains ticking and thinking of some other ways you could increase your profits from your affiliate sites!  Again, this may not work on all niches, so make sure you test it slowly before doing it large scale on a niche.

Please subscribe to my blog to make sure you don’t miss Part Three of Besides Your Affiliate Offer How Can You Make Money?

Other Parts of This Series:

Part One - Using Newsletters On Affiliate Sites

Part Three - Using RSS Advertising on Affiliate Sites

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StumbleUpon It!

Besides Your Affiliate Offer How Can You Make Money - Part Three

Besides Your Affiliate Offer How Can You Make Money - Part One

A Newbie’s Guide to Affiliate Marketing - Part One

Using Twitter to Raise Brand Awareness - Part Two

Newbie’s Guide to Affiliate Marketing - Part Two

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