Comments on: Don’t Be Afraid of Big Niches

By: Consumer Mailing Lists

Consumer Mailing Lists — Fri, 19 Jun 2009 05:01:07 +0000

Interesting theory, I like your arguments especially the higher payouts. Your right when you say advertisers are concerned with the views their ads will receive, so naturally they will target larger niches. The tough part is distinguishing yourself from competitors in that larger niche.

By: This Week’s Top Affiliate Marketing News Stories (June 12, 2009)

This Week’s Top Affiliate Marketing News Stories (June 12, 2009) — Fri, 12 Jun 2009 09:51:50 +0000

[...] Don’t Be Afraid of Big Niches [...]

By: Don’t Be Afraid of Those Big Niches - 5 Star Affiliate Blogs

Don’t Be Afraid of Those Big Niches - 5 Star Affiliate Blogs — Fri, 12 Jun 2009 04:58:30 +0000

[...] Derek focuses on PPC and sometimes recommends new affiliates jump right into these big markets. I would caution that brand new newbies should not try this unless possibly you are working with someone like Derek who’s guiding you. However this is a really good read to open up your mind to the possibilities and he makes some good points. Don’t Be Afraid of Big Niches [...]

By: Derek

Derek — Fri, 12 Jun 2009 04:38:18 +0000

This doesn’t matter, how much you have to spend versus how much another affiliate has to spend doesn’t really play much into if you can make it profitable or not. Now of course they may have higher payouts which allows them to bid more which is what I think you meant, but even so, there is still ALWAYS room to get in to a big niche.

These guys that are the big affiliates had to start out on the bottom as well!

By: Derek

Derek — Fri, 12 Jun 2009 04:36:57 +0000

I still recommend going into them. Even though the profit margins are low, the volume more than makes up for it, also, if you go long tail enough in these niches to get started, you’ll find that there are plenty of keywords that have high profit margins.

By: Derek

Derek — Fri, 12 Jun 2009 04:36:10 +0000

You are correct, that affiliates should have a balance, however, most new affiliates don’t do this, instead they seem to only stick with smaller niches, which have a habit of not always lasting very long…

By: Soji

Soji — Fri, 12 Jun 2009 03:36:50 +0000

Hey Derek, good post, but you didn’t address the ad spend budget that a large affiliate will have compared to a small or new affiliate getting into the same large niche. An affiliate with a large budget can afford to pay more per click per keyword, get more impressions as a result, see CTR increase as a result and get rewarded with a higher ranking and low CPC as a result of that – Not that same for a smaller affiliate with a smaller ad budget. Thoughts? Out of curiosity – how can I join your one on one mentoring sessions?

By: Vlad

Vlad — Thu, 11 Jun 2009 06:28:49 +0000

You forgot to mention something. Profit margins in most of the big niches are low, so if you don’t know what you are doing and don’t have some good cash flow it’s not very recommended to go into them.

By: Cashback Credit Cards

Cashback Credit Cards — Thu, 11 Jun 2009 05:16:34 +0000

While some big niches are worth jumping into, I think a new affiliate marketer should try a balance of 1 or 2 low competition niches and 1 or 2 higher competition niches. With a very competitive niche, you may find it difficult to get traffic even with long tail keywords. PPC is often not worthwhile for an affiliate in a competitive niche. You would be competing against the actual companies selling the product/service. Since these companies make more than you per sale, they can afford to spend more per click. If you also mix in a low competition niche, you at can stay motivated by seeing search engine rankings that are attained easier.