September 28th, 2007 
Okay, so as most of you know, Yahoo is well a little different when it comes to how they run things. Okay, you got me… A Hell of a lot different! Some of the things they do really makes my mind spin.
If you are an ad network like adsense or ypn and you had your ads on a site about dog training and for one of the ads it was displaying an advertiser for voip phone service would you think this is going to convert well? Well, apparently Yahoo does! This isn’t a one time thing, it has happened to alot of people, some banned, some warned but the bottom line is, Yahoo serves sucky ads and they then blame their publishers for the traffic not converting. So that kind of gives you an idea of how Yahoo thinks…Or doesn’t think… So moving on to what I really want to discuss.
If you use Yahoo Search Marketing then you most likely realize by now that you have a keyword limit of 50,000 keywords that you can upload into your account. Now in order to place more keywords in your account you must spend a certain amount per month in order to get upgraded to a Gold Account which will then increase your keywords by 50,000 giving you a grand total of 100,000 keywords that you may upload into your account.
Oh but wait, it doesn’t stop there, if you want more than 100,000 you must spend so much per month with Yahoo to get your account upgraded to a Platinum Account which allows you to upload 1,000,000 keywords into your account. Okay, so there’s a limit big deal…Adwords has a keyword limit as well and so does MSN. Okay just keep going with me on this one!
So you reach your 50,000 keyword limit and you beg and beg and beg Yahoo to increase your keyword limit so you can naturally put in more keywords. However, if your not doing the minimum required ad spend a month they won’t do it! You can beg, get angry, call again to try and get someone else, it doesn’t matter! No matter what you do, they won’t budge an inch! (99.9% of the time)
However, You may have Yahoo create another account under your main account, a sub account, which will use the same CC#, address, phone number, etc and you can once again upload 50,000 keywords under that account which can easily be accessed from your main account using a drop down box.
WTF Yahoo! Why would you have your users create more accounts under the main account when you could simply increase their keyword limit??? I mean do you guys see what I mean when I say that Yahoo has a brain the size of an ant!
//rant
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